Varieties of Paper In Catalog Printing & Paper Packaging Tubes

There are many things that are important to brochure design. The cover page style and the style of your brochure's product pages all play crucial roles in creating a catalog that will bring in new consumers and sales.

None of the things mentioned above are more essential than the type of paper you will choose to print your catalog on. In this post I will go over some of the many paper options you have to print your brochure on.

First you need to choose if the cover will be the very same paper as the rest of your catalog. Most of the times the cover will be of heavier weight then the interior pages.

2nd you will need to pick coated or uncoated paper for printing your brochure. Coated paper is for the glossier layouts and uncoated is more economical, but can still show your products well.

You have two things to consider first, "Will it be glossy paper or not?", "Will my cover be the very same weight as the interior pages of my catalog?"

When you have actually responded to those two concerns the next decision is what the weight of the paper will be. A lot of catalogs opt for 60, 70, or 80 pound. weights. So it would be 60lb uncoated or covered, 70 lb. Coated or uncoated. 80 lb. Paper normally is just selected for 80 pound. Weight and above. Not all paper is measured by weight. Some is determined by density or "points".

Now the above is actually over-simplified. There are other types of special paper you can pick from. There is textured paper, photographic paper, and other more pricey paper to pick from if you are offering a high-end or expensive product.

When picking the paper your brochure will be printed on, there are likewise other factors to consider. Such as the method of printing you are going to choose.

If you are going to have your catalog printed on a hot-set web press, then you can choose uncoated or covered paper. The heat will dry the ink as it prints your catalog. If your printer utilizes a cold-set web press then the ink air-dries and is absorbed into the paper. A cold-set web press can not print on covered paper.

If get more info your printer uses a sheet-fed press then you can select from any of the high quality documents they have offered. The exact same chooses printers that do digital printing.

It will depend a lot on the printer you select. You need to discover what type of paper is available and you will desire to see samples of the paper to get a much better idea of which one you want to print your brochure on. Ask your printer to suggest the various types of paper they think will be the finest for your brochure.

Here is a list of a few of the types of paper your printer might have offered for you to select from or might have the ability to buy for you.

4 things identify the quality of the paper, opacity, surface, ppi, and brightness. (Pounds per inch) Brightness impacts the contrast and brilliance of the paper. If a paper is too nontransparent, your text and images from one page will be seen through onto another page that your customer is trying to check out.

Ask your printer to provide you with samples or swatch brochures and a cost list for printing your catalog on the numerous types of paper before you choose. You understand what your budget is and paper is just one of the expenditures you have to consider.


None of the things discussed above are more crucial than the type of paper you will choose to print your catalog on. In this post I will go over some of the lots of paper choices you have to print your catalog on.

There is textured paper, photographic paper, and other more costly paper to pick from if you are selling a high-end or costly item.

If you are going to have your brochure printed on a hot-set web press, then you can choose layered or uncoated paper. You require to find out what type of paper is available and you will desire to see samples of the paper to get a better idea of which one you want to print your catalog on.

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